March 30, 2008

That Sale, Went Well

Posted in buckaroo tagged , at 2:28 pm by buckybarkley

Wow, a week later and I have not gotten around to commenting on the Buckaroo sale…

It went well!

Just to recap, it was a sale where people came in, bought whatever, and sent me notecards for reimbursements for up to 2000L. It ran for 4 days — ending on Easter.

I took in 54,000L, and reimbursed most of that. But… the important thing to me were the contacts I made. They are so much more important to me than the money. (ok, well the money is nice too, and I did get to keep enough to make me smile :-)

So … I am going to do it again — although in a revised format. That comes up in the next blog post.

Some thoughts:

  • this was wonderfully audacious. It gets the products out there, and it gives me a ton of feedback. I wont sit still — you know I will step up and iterate on the products and the docs…
  • OMG, some people dont frikken read! I got a “New Note” notecard. I got a notecard basically saying “may I have my reimbursement?” with absolutely no other info. It was very tempting to just toss these. Sure I can wade through all of the transactions and piece together what someone bought — but hey people — you are getting it for FREE! Accounting 101 is appreciated :)
  • One person came in, maxed out the 2000L, and then came in as his alt and almost maxed that. How can I tell? Almost the exact same AV profile pic with a multigadget earpiece! No, I didn’t ban him, though it was tempting ;) People, if you need the discount that badly, come and talk to me. I am a really accommodating person.
  • I made a huge mistake! I didn’t have any means of getting people to sign up for my product updates group (slaps forehead). Blown opportunity there. I could have had 75 people sign up…
  • … but of course, I learn from my mistakes. I have a group with Subscribe-O-Matic and will do promotion to get the list going. That will be in a post I do pretty soon. The gist of it will be: join the group – which will give you a notecard with instructions, buy stuff, send me the notecard, and get up to 500L reimbursement.
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